Spotlight on Jill, Fremont Location Manager


Jill Luebbert is the Location Manager at EyeCare Specialties in Fremont. Being part of the EyeCare Specialties team has allowed the Fremont location to bring even more technology and services to their patients. The location, technology, and team combined with the values of EyeCare Specialties of integrity, compassion, and commitment are the perfect combination. Jill says it is an honor to be part of this team.

It is important for a Location Manager to have team building skills to bring out the best in each employee. Our patients come to us because they trust us for our professional guidance. Each of us needs to be at our highest level of skill for each patient. Location Managers also need to have an ear for listening; Listening to our patients, to our team, to our vendors. Only by paying attention to the needs and desires of the team can we help the team grow and be more effective.

“My favorite part of being involved in eye care with EyeCare Specialties is, without a doubt, the patients,” says Jill. “They impact our lives in amazing ways and it is an honor to know them. We do not take our responsibility lightly. Our recommendations and prescriptions change lives. It is so fulfilling to have them tell us how they appreciate the personal service and quality products.”

Recently, a patient walked in 4 hours early for her appointment because her personal schedule had changed and she could not come in at her appointed time. We worked her into the schedule and utilized our full team to provide her eye care and eyewear needs in the midst of our already filled schedule.

Jill says her parents are her personal heroes and role models. They taught her to be present and always give her best. “As an adult, I know that my parents could take lemons and make lemonade. I don’t recall ever feeling like we were missing something as our home was always full of love,” she says. “Sunday morning, no matter what the weather was, we were seated in the second pew from the front at church. Strength and endurance in tough times with the love of God and love of family just seemed to come so naturally.”

“My family is the core of my personal life,” says Jill. “I just love any moments that we can share with any of them. My 4 year old grandson is determined to teach me how to play his video games. Good thing that he is patient!”

Outside of work, Jill and her husband have a flower and vegetable garden that keeps them pretty busy. They love fresh garden food and preserve some so they can enjoy produce year round.

Jill is also learning to play the acoustic guitar. Music has always been a part of her life and a way for her to find inspiration.

Like all EyeCare Specialties locations, the Fremont location is dedicated to translating the core values to their patients. The care is so personal, you might never guess that EyeCare Specialties is the largest independent optometry practice in Nebraska. The talented optometrists and highly trained staff offer compassionate and innovative optometric care to each patient that enters their doors. From comprehensive eye health exams to the best selection in eyewear, EyeCare Specialties is committed to providing professional and personalized care to their patients.

Veronica’s Vision Therapy Success


Congratulations to Veronica! Veronica is 8-years-old and a recent graduate of vision therapy at our Center for Vision Development. We were so pleased to help Veronica  improve her focus and do better in school. Her mother, Anne Schutte, a developmental psychologist, shared her story with us. Veronica also filled us in on her experience as well.  

Anne Schutte, mother of Vision Therapy graduate Veronica
When our daughter came home from school complaining about her eyes being blurry when she looked from the board to her paper and vice versa, we were skeptical. I thought that she just wanted to have glasses like her friends. When we went to see Dr. Rachel Smith and went through the various evaluations, we found out that there actually was something wrong. Looking back, we realized that there were other signs of vision issues that we had not attributed to her vision. We realized her eyes, rather than her allergies, were causing her nightly headaches. We also learned that her vision problems explained her struggles with learning to read, as well as her “clumsiness,” and balance issues. After less than two months of therapy, her nightly headaches disappeared completely. This alone made therapy worth it. After about 4 and a half months of therapy, her reading improved (she went from reading simple readers to chapter books), and she started to enjoy reading. We no longer had to force her to read! After finishing therapy, she also appeared more coordinated and had fewer bruises!

I am a development psychologist, so I know how important sensory input is for the development of a multitude of systems. A seemingly minor vision issue can have a cascading effect on many areas of development, including cognition and perception, motor control, and even social development. I am incredibly thankful to Dr. Smith and the vision therapists for the work they do. Success depends on the commitment of the therapists, the child, and the parents. It isn’t easy, but it can be successful, and lead to many positive changes.

Veronica’s story
Vision therapy was a very fun thing. I liked having Ms. Kim as my vision therapist. I liked having it as an experience in my life. Vision therapy helped me to be able to cross and straighten my eyes, and have my eyes work together. Vision therapy helped me when I was in school, because when I looked from the board to the paper it would be blurry sometimes. When I went to the eye doctor I found out I needed vision therapy. Some of the activities were not very fun and some were very fun. One of my favorites was all the games I got to play in between the difficult activities. Vision therapy helped me a lot. It helped me with my ability to focus on things. It helped me in school. Now I can do tests, see the board, and do better in school. Thanks vision therapy!

March is Workplace Eye Wellness Month


March is Workplace Eye Wellness month, a time to raise awareness of eye health and safety on the job. This month, EyeCare Specialties is focusing on the awareness of the dangers of blue light, the impact of digital devices on vision, and encouraging eye injury prevention to promote eye health at work. Over 2,000 Americans have an eye injury each day and nearly one million Americans experience some vision loss due to an eye injury.

Work-related eye injuries are not just limited to jobs that require eye safety gear – an office job can be just as hard on your eyes. One common issue is computer vision syndrome where too much screen time without breaks causes headaches, neck pain, back strain, and can even lead to dry eye disease. Staring at a screen prevents you from blinking enough to keep your eyes lubricated and moistened.

  • Adjust your screen away from direct light and use an anti-glare screen.
  • Practice 20-20-20! Every 20 minutes, look at an object 20 feet away for at least 20 seconds.
  • Blink regularly to prevent your eyes from becoming too dry.
  • Visit EyeCare Specialties for regular comprehensive eye exams.
Another aspect of workplace eye wellness that often goes overlooked is blue light from all of this digital device usage. About 90% of adults spend more than two hours each day using a digital device. Cumulative blue light exposure has been linked to slow degeneration of the retina, which could affect long-term vision problems such as age-related macular degeneration (AMD) and cataracts. EyeCare Specialties offers specialized coatings to help protect your eyes from blue light that causes more eye strain and fatigue than other sources of light.When it comes to the health of your eyes in the workplace or anywhere else, EyeCare Specialties has you covered. Our optometrists and staff offer compassionate and innovative optometric care to each and every patient during Workplace Eye Wellness month and beyond. From comprehensive eye health exams to the best selection in eyewear, EyeCare Specialties is committed to providing professional and personalized care to their patients.