Over 30 years ago, a young man accompanied his girlfriend to her eye appointment. For Dr. Brian Hinkley, it was love at first sight. His sweetheart eventually became his wife and favorite companion. But he also fell in love with the field of optometry. Dr. Hinkley, who had always imagined an occupation in the medical field, was now excited about the idea of helping people realize their best possible vision.
Dr. Hinkley loves seeing the smiles on patient’s faces when he can help restore their vision or help them with a medical need. And he looks forward to seeing entire families of children, parents and grandparents who he has been treating over those past 30 years.
In 1998, Dr. Hinkley helped start a free eye clinic in a small closet at the People’s City Mission and has had the pleasure of watching it grow ever since. He still volunteers there once a month, helping Lincoln’s homeless and uninsured with their eye care.
Dr. Hinkley’s personal motto, “To find joy in everything I do,” is apparent in every aspect of his life. Whether treating patients, volunteering for the homeless or enjoying time with this family, Dr. Hinkley’s bright optimism influences everyone he meets.